Golf Center’s online sales increased by 25% with using APSIS One

Golf Center is the leading golf equipment retailer in Finland. They have physical stores and an online store, Golfcenter.fi. They wanted to grow their business by focusing on digital marketing and decided to use APSIS One, as they’ve already cooperated with APSIS for five years.

Anssi Rauhala works as the Head of Digital at Golf Center and he’s excited about using APSIS One in his daily work.

– Our loyal customers form the basis to our digital marketing. Therefore, it was important to find a seamless integration between the physical and the online store. With APSIS One, we’ve achieved amazing results as our online sales have grown 25% this year, Rauhala states.

Powerful and easy tool for digital marketing

Golf Center uses weekly and monthly newsletters made with APSIS One in their marketing. With the new email editor, they’re able to save a lot of time and to further enhance their marketing automation and profile segmentation.

– With APSIS One, our open rates have increased significantly and it’s currently at around 40%. That is simply great, Rauhala says excitedly.

Straight-forward migration process

The migration process to APSIS One was effortless and Golf Center has been able to take full advantage of the system from the get-go. Rauhala is really keen on finding new ways to develop their digital marketing also in the future and to grow their customer basis even more. He sees the cooperation with APSIS as fitting for this purpose.

– It’s easy to recommend APSIS One to anyone. They did all the hard work for us and they offer us great support, he concludes.